Celebrates Two Decades of Nokia Business with Interco
• Launches 6-inch Nokia Lumia 1520 exclusively with VIVA Bahrain
• Instagram for all Nokia Lumia smartphones fans in the Kingdom
• Showcases imaging innovation with Nokia Lumia 1020 – 41 megapixel smartphone camera
• Asha 500, Asha 502 and Asha 503 to be retailed at all leading electronic retail outlets in the country
Manama, Bahrain – 4th December 2013 – Today Nokia and Intercol, the distributor for Nokia in Bahrain, revealed their exciting product roadmap for Bahrain highlighting Nokia’s ongoing commitment to the Kingdom’s market and its growing importance as part of Nokia’s renewed strategy for growth in the region. Senior Nokia representatives outlined its regional strategy to drive smart device leadership by showcasing six new products. Nokia and Intercol also celebrated two decades of successful relationship and business growth in Bahrain and announced the availability of Instagram for all Nokia smartphone fans in the country.
During the press conference, Nokia launched a portfolio of large screen Lumia smartphones: the Lumia 1520 and 1320, which will be available at Intercol and all leading electronic retail outlets. Nokia also showcased it’s first-ever Windows tablet, the Nokia Lumia 2520. The Bahrain launch event also included three new Asha models – including the first 3G device in the Asha Platform family of smartphones, which deliver industry leading design, new vibrant colors and a more intuitive user interface, all at an accessible price.
Speaking at the press conference, Vithesh Reddy, General Manager, Nokia Lower Gulf said, “Now more than ever, mobile devices are at the center of consumers’ lives. Especially in markets such as Bahrain, consumers are looking to capture, curate and share experiences on the go. Today we are inviting people in Bahrain to switch to Nokia. With our latest range of Lumia and Asha products, we are delivering industry leading design and imaging innovation to bigger devices at more accessible prices.”
Andrew Hanna, VIVA CCO said, “VIVA enjoys a solid partnership with Nokia which has enabled us to bring first to our customers Nokia’s latest technological innovations. We are pleased to partner with Nokia and launch exclusively the flagship Nokia Lumia 1520 for our customers.”
“Building on Nokia’s industry-leading innovation in imaging, the latest range of Lumia and Asha products enables people to capture and share the world around them like never before. Nokia has spear-headed delivering high quality, stylish devices that enables Bahrain’s evolving consumer-tech community to make the switch to Nokia. As we celebrate 20 years of a successful partnership with Nokia, we look forward to building on that legacy by bringing the latest innovations to our market,” said Dinesh Ramankutty, General Manager from Intercol.
Bring your stories to life with the Nokia Lumia 1520 and Lumia 1320
Continuing to redefine smartphone innovation, Nokia introduces its first ever large screen Lumia smartphones, the Lumia 1520 and Lumia 1320. With a six inch screen and the latest software advancements for Windows Phone, the Lumia 1320 and Lumia 1520 are perfectly suited for entertainment and productivity. A new third column of tiles on the home screen means people can see and do more on a larger screen. Bringing larger displays to the award-winning Lumia design, the new format is coupled with some of the most advanced camera innovations so people can capture and share the world around them.
The Lumia 1520 offers the latest imaging innovation from Nokia – a 20MP PureView camera with optical image stabilization (OIS) enabling sharp images even in the dark as well as oversampling and zooming technology similar to the Lumia 1020. In addition to the new Nokia Camera and Nokia Storyteller applications, the Lumia 1520 offers a 6-inch screen and a vivid 1080p full HD display for outstanding outdoor readability. People can bring their videos to life with Nokia Rich Recording, an unparalleled audio capture using four built-in microphones. With Microsoft Office built in, documents can be edited and shared easily for maximum productivity.
The Lumia 1320 features many high-end Lumia innovations on a large 6-inch 720p display and extends the Nokia Camera app to another price range. With a range of imaging apps available, the Lumia 1320 comes with Nokia Music for free streaming of ad-free music and HERE maps and location services, so people can experience the most popular Lumia experiences at a more accessible price.
The Nokia Lumia 1520 will be available in yellow, white, black and glossy red for BHD 265 /-, while the Nokia Lumia 1320 will be available in orange, yellow, white, and black, at Intercol and all leading electronic retail outlets in the country.
Bringing Lumia innovation to Nokia’s first-ever Windows tablet – the Lumia 2520
Nokia’s first Windows tablet, the Lumia 2520, is designed to work anywhere, with a vivid 10.1-inch HD display that is designed to provide the best outdoor and indoor readability of any tablet. Building on Nokia’s rich mobility heritage, the Lumia 2520 combines both 4G LTE and Wi-Fi connectivity, a 6.7MP camera, and for the first time ever on a tablet, ZEISS optics, letting people take beautiful pictures – even in low light. The Lumia 2520, runs on Windows RT 8.1 for a highly personal and easy to navigate experience, and also features multiple color choices and fast-charging capability – providing up to an 80% charge in one hour. With integrated HERE Maps, the Lumia 2520 is the only tablet with true offline maps for a fast and reliable maps experience.
The Nokia Asha 500, Asha 502 and Asha 503 combine beautiful design with a richer mobile experience
The newest additions to the Asha Platform family of devices – the Nokia Asha 500, Asha 502 and Asha 503 – join the already successful Asha 501 in pushing the boundaries of affordable smartphone innovation. All three handsets build on Nokia’s renowned design and feature a new crystal-clear look; a fusion of ice-like transparency and bold inner color encases each phone to make it both elegant and more durable. Support for 3G is available on the Asha 503, which also includes a 5MP camera and comes with a Dual SIM option.
The Nokia Asha 500, Asha 502 and Asha 503 include new enhancements to the Asha Platform for even more intuitive navigation. The new Asha user interface enables faster and easier sharing of images on social networks, with one easy swipe to access the camera and one touch to post. Fastlane gives people a second home screen for quick access to frequently used apps and deeper integration with their favourite social networks. Knowing how important free messaging is to people, WhatsApp will be available for the Nokia Asha 501 and is to arrive later in the year for the new Asha devices.
The Nokia Asha 500, Asha 502 and Asha 503 will be available in bright red, bright green, yellow, cyan, white and black, for BHD 28/-, BHD 36/- and BHD 38/- ; respectively.